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Makna Logo dan Warna RUPAMATA.ID

Logo :

Ilustrasi Mata melambangkan pengawasan, pengamatan, jurnalisme, dan pengetahuan yang mendalam, ini juga mencerminkan peran media dalam menyampaikan informasi dan melihat segala sesuatu secara kritis.

Elemen lensa kamera tepat di tengah mata, menjadi simbol fokus, persepsi, dan penceritaan yang penting dalam menyampaikan informasi.

Rupa lensa mewakili kemampuan untuk menangkap dan membentuk gambaran tentang suatu peristiwa, serta menjadi metafora untuk cara dunia dilihat, dan diceritakan melalui tulisan jurnalistik di perusahaan media Rupa Mata.

Cerita di Balik Warna :

1. Biru Tua (Dark Blue)

Makna Filosofis: Melambangkan kepercayaan, stabilitas, dan profesionalisme.

Konteks Media: Biru tua menunjukkan bahwa Rupamata.id berkomitmen untuk menghadirkan berita yang tepercaya, akurat, dan berwibawa. Ini juga mencerminkan kedewasaan dalam menyajikan informasi sesuai kaidah jurnalistik.

2. Biru Muda (Light Blue)

Makna Filosofis: Melambangkan keterbukaan, kebebasan, serta inovasi.

Konteks Media: Biru muda memperlihatkan sisi yang lebih transparan, ramah, dan mudah diakses oleh masyarakat. Ini juga menegaskan semangat edukasi, literasi, dan penyebaran informasi yang ringan namun tetap berkualitas.

3. Kombinasi Biru Tua & Muda

Menggambarkan keseimbangan antara otoritas (authority) dan keterbukaan (openness).

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